OUR SERVICES

Business Partner Selection

Deciding whether a firm would be a business partner can be the most important decision that your company has to take. That’s why NIB will shortlist candidates that can truly add value to your company.

NIB will conduct a rigorous assessment on candidates using company interviews and on-site observations. The assessment will then be validated against third party opinions and secondary research.

NIB offers one-stop solutions for various partnership needs including:

joint ventures,
mergers,
acquisitions (M&A), and
sourcing for distributors, retailers, suppliers, service providers or franchisees.

NIB also provides a consultancy service on how to secure and maintain business partner relationships across countries in the best way possible.

Competitor Analysis

Gain an upper-hand against your competitor by analyzing their strengths and weaknesses.

NIB will analyze the landscape of your competitor and provide a deep understanding of their strategic posture, resources, capabilities and programs.

Our competitor analysis service will also:

Benchmark competitor’s internal improvement,
Make strategic threat responses,
Anticipate your competitor initiatives, and
Train your sales staff on competitor strengths and weaknesses.

Consumer Research

In order to reach your company’s true potential, your marketing department needs regular insights on your consumers’ behaviour.

NIB offers both quantitative and qualitative research techniques across all emerging market countries, which we cover.

NIB researchers have a proven track record at the multinational stages and are experts in:

the nuances of translation,
questionnaire design,
briefing, and
executing interviews.

Market Entry and

Go-To-Market Strategy

When entering a new market, a deep understanding of local culture, behaviour, language, and regulations is required in order to achieve a successful and fully-integrated entry.